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Jackie (Frere) Grossman

Live Streaming  & Content Uploads

Supported social coverage for Apple’s Worldwide Developers Conference (WWDC), helping translate a highly technical, global product moment into clear, engaging, and timely social storytelling across Apple’s social channels.

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Apple's WWDC 2025

Solution

Delivered a flawless WWDC stream on YouTube and published multiple social clips across YouTube and TikTok. Reinforced Apple's leadership in the social, product, and developer space.

Process

–Collaborated cross-functionally with social, technical teams, and product teams to align on priorities, testing, and timelines.

–Supported live publishing to ensure timely coverage across social channels

Challenge

Live stream and communicate complex product announcements in real time on social — maintaining Apple's brand standards with clarity, speed, and accuracy.

Industry

Technology

Brand

Apple

Key Information

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